What Matters Most in Email Marketing – 5 Questions for 5 Experts

“…Today we’re sharing their answers here, and the differences in their answers shows you that there are no hard and fast answers when it comes to email marketing (despite what so many experts will tell you)…”

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One thing Your Plan B Co has learned over the years with email marketing is to keep your message fresh and send things when you say you will. If you are a quarterly email, send it quarterly. If you are weekly, do that – weekly! Manage your audience expectations of when they will hear from you and I have seen CTOR and shares increase.

If you have any questions or need to refresh your email marketing, give us a call! 773-665-2552